So what do I bring to the table?
Good question. I bring over 15 years of experiece in the advertising and marketing arenas. I began as a graphic designer where I worked in in-house design departments as well as with freelance clients of my own. As my career blossomed, my professional experience grew to a Vice President of marketing. My department focused on promotional and strategic planing to support the overall growth goals of the organization. It was with these strengths, media experience, and entrepreneurial spirit that brought me to the decision to start AMS.
I have a passion for helping people to succeed. One of my key strengths is in my ability to understand a company's needs and goals and turn those in to practical marketing and advertising objectives to meet those goals.
My Philosophy
I believe that good design must go well beyond decoration to support more functional objectives and help to solve marketing and communication problems. Functional design starts with the basic understanding of one's target audience and structuring the solution meaningful to that target.
The solutions may take the form of brochures, web sites, corporate identity, direct mail, packaging, mass media, public relations, or a combination of these to achieve the necessary results.